5 PM: The Nantes streetwear shop you absolutely must know

Jun 11, 2023

5 PM : Le shop streetwear nantais à connaître impérativement - HYTRAPE

It is in the heart of the Passage Pommeraye in Nantes that we find the boutique with its refined style. Founded by five friends: Fabien Jarsalé, François Morice, Méric Chaperon, Nassim Bouaza and Vincent Labas, 5 PM offers a very cutting-edge selection of streetwear pieces. This real taste for fashion reigns in the overall atmosphere of the store and through the presence of passionate salespeople.

There, around twenty brands are offered, including Arc'teryx, all in, Arte, Asics, Carhartt WIP, Gramicci, Noon Goons, Oakley, Pleasures, Salomon, The North Face and Unknown. Technical clothing, structured cuts, effective design and incomparable quality, this is ultimately what 5 PM offers in its store and on its website. There are also very varied items ranging from sneakers, accessories, hats, bucket hats and caps to perfumes and even Carhartt folding chairs.

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But 5 PM also includes, in addition to its boutique, Plus Mûrs (which bears the same initials), a design studio specializing in visual identity and graphic animation. He works, among other things, with the store and develops the photos and design of the website. To celebrate five years of 5 PM, Plus Mûrs have also designed limited edition Carhartt x 5 PM lunchbags and fifty bottles of natural wine from Manuel Pineau.

He also takes care of the artistic direction and deployment of videos, books, posters, exhibitions and websites for clients in the fields of fashion, music, culture and art. Examples include Nike, Redbull Music Academy, Wasted Paris, Kappa, H&M, PSG, etc. At the same time, they also have a publishing house called Photographic Files which, in the sale of products, collaborates with independent photographers.