10 startup ideas that combine technology and green business

Green business: when ecology meets profitability

Green business is increasingly present in our current society. Many companies seek to reconcile profitability and respect for the environment. But what exactly is green business? And how can businesses get on board with this eco-friendly trend?

Definition of green business

Green business is a new economic model which aims to rethink all of a company's expenditure items from an ecological angle. The objective of this model is simple: to produce profitably while having an environmentally friendly approach. This involves in particular the establishment of a circular economy, which fights against planned obsolescence by rethinking the production chain.

The advantages of green business

Green business allows companies to reduce their impact on the environment while generating economic profits. Indeed, consumers are increasingly aware of the impact of their consumption on the environment, and they are looking for products and services that respect the planet. Companies that are part of this ecological trend therefore have a competitive advantage in the market.

How to get started in green business?

Implementing a green business strategy requires global thinking about the company's various activities, from product design to their end of life. Here are some steps to follow to integrate green business into a company:

• Carry out an audit of the company's environmental footprint to identify the most impactful expense items.

• Define targets for reducing greenhouse gas emissions, energy and water consumption, as well as waste management.

• Raise employee awareness of the eco-responsible approach and set up training to teach them how to adopt good practices.

• Establish environmental performance indicators to measure progress made and results obtained.

• Promote partnerships with suppliers and service providers who share the same environmental values.

10 startup ideas that combine technology and green business:

1. An online platform for electric carpooling, connecting electric car drivers with passengers needing a ride.

2. A company which develops a mobile application allowing it to calculate the carbon impact of its travels, taking into account different modes of transport (car, bicycle, public transport) and the distances traveled.

3. A startup that designs IoT (Internet of Things) sensors to measure air quality inside buildings, in order to optimize ventilation and reduce energy consumption.

4. A company developing a large-scale renewable energy storage solution, based on next-generation lithium-ion batteries and charge and discharge optimization algorithms.

5. A startup that designs solar drones for monitoring energy installations, making it possible to detect breakdowns and problems before they become critical.

6. A company that develops a solution for treating organic waste at home, making it possible to produce high-quality compost for gardens and crops.

7. A startup that designs IoT sensors for monitoring water consumption in buildings, making it possible to optimize water management and detect leaks and waste.

8. A company developing a small-scale geothermal energy production solution, based on heat recovery from wastewater.

9. A startup that designs autonomous electric vehicles for parcel delivery in city centers, helping to reduce traffic and CO2 emissions linked to deliveries.

10. A company developing a low-cost wastewater treatment solution, using special bacteria to remove pollutants and produce clean water for crop irrigation.

Green business is an opportunity to reconcile economic growth and respect for the environment. This new way of doing business is based on the principles of the circular economy and green commerce, which aim to produce less but better by optimizing the planet's resources. To become an ace in green business, it is important to engage your employees in CSR, to use new technologies wisely and to think about the so-called BtoB collaborative economy. Companies that adopt a CSR approach improve their brand image, build customer loyalty and reduce their production costs, which allows them to gain in competitiveness. In short, green business is a growing market that responds to current environmental challenges and offers numerous opportunities to companies that embark on this path.