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Rêveur Lucide, où le label qui a une longueur d'avance - HYTRAPE

Dec 02, 2023

Rêveur Lucide, where the label that is one step ahead

A few weeks ago, we discovered the label Rêveur Lucide , founded by Victor Pellerin and we absolutely had to introduce it to you. Adjustable bombers, utility pants and 3D glasses - suffice to say that just like Maluma, Nemir...

A$AP Rocky nommé directeur créatif du partenariat PUMA et Formule 1 - HYTRAPE

Nov 14, 2023

A$AP Rocky named creative director of PUMA and Formula 1 partnership

Revealed on October 23, 2023, the A$AP Rocky x Puma F1 collaboration is a major turning point for both entities. A$AP Rocky, appointed creative director, will bring his unique flair to capsule collections inspired by the world of motorsport. Puma,...

Levi's x Stussy : Jamais deux sans trois - HYTRAPE

Nov 10, 2023

Levi's x Stussy: Never two without three

After renewing their ties at the beginning of this year, the two Californian brands are continuing a history of collaboration which first began in 2007. A relationship which is not likely to run out of steam with a new capsule...

Mode et identité : Comment la mode peut-elle être utilisée comme moyen d'expression personnelle et culturelle ? - HYTRAPE

Nov 10, 2023

Fashion and identity: How can fashion be used as a means of personal and cultural expression?

If clothing has as much capacity to reveal as to conceal, the latter is, indisputably, intended to be a vector of identity. Fashion has always been a communication tool, like an extension of our personality, almost like a second skin....

La nouvelle collection de AMOSES : ENIGMA - HYTRAPE

Nov 09, 2023

The new AMOSES collection: ENIGMA

As its name suggests, this clothing series is an enigma, an invitation to discover what, usually hidden, fully deserves the spotlight. In this collection, we witnessed an alchemy of materials and a technicality that piqued our curiosity. The AMOSES “Fluffy...

Arkanum dévoile sa première collection "OUTLAW" - HYTRAPE

Oct 26, 2023

Arkanum unveils its first “OUTLAW” collection

Today we present to you a brand that not only follows trends, but creates them. This is Arkanum , a brand that defines itself as a real movement. Founded by Eliott Mougel in association with Bastien Vadeboin , Arkanum invites...

Oct 25, 2023

Supreme x Stone Island Fall 2023 Collaboration

Supreme and Stone Island, two titans of urban fashion, come together once again to offer us a breathtaking fall 2023 collection. This is their eighth collaboration, and it follows their Spring 2022 collection. So, what makes this collection so special?...

Moncler et Pharrell Williams dévoilent leur nouvelle collaboration - HYTRAPE

Sep 21, 2023

Moncler and Pharrell Williams unveil their new collaboration

After a successful collaboration last month with Billionaire Boys Club, Pharrell Williams' brand, Moncler returns to the forefront of the fashion scene with a new collection in partnership with the artist himself. This collection is part of a long history...

Daily Paper Dévoile sa Seconde Collection Automne/Hiver 2023 - HYTRAPE

Sep 14, 2023

Daily Paper Unveils its Second Fall/Winter 2023 Collection

After presenting its first Fall/Winter 2023 collection last month, in collaboration with British rapper Headie One, Daily Paper returns to the spotlight with new additions to its winter line. An Evolution of Style Daily Paper's previous FW23 collection highlighted a...

Rimowa, la valise du voyageur exigeant - HYTRAPE

Sep 13, 2023

Rimowa, the suitcase for the demanding traveler

Rimowa is a German high-quality luggage brand, founded in 1898 in Cologne by Paul Morszeck . For more than a century, it has stood out for its innovative design, cutting-edge technology and incomparable performance. Rimowa is today one of the houses...

La Collection "Nation Du Ciel" de Pièces Uniques pour l'Automne-Hiver 2023 : Un Odyssée Céleste en Couleurs Primaires - HYTRAPE

Sep 12, 2023

The “Nation Du Ciel” Collection of Unique Pieces for Fall-Winter 2023: A Celestial Odyssey in Primary Colors

For the fall-winter 2023 season, the Cadeaux Uniques brand is back in force with its campaign for the “Nation Du Ciel” collection. This new seasonal range doesn't just feature clothing; it tells a story, that of archetypal characters living in...

La première collaboration entre Palace x Carhartt WIP - HYTRAPE

Sep 12, 2023

The first collaboration between Palace x Carhartt WIP

A Blend of Branding and Classic Design For this collaboration, the two brands revisited the iconic branding elements of Carhartt WIP. The "Carhartt" text on the neck label has been replaced with the "Palace" logo. The Michigan coat, a key...

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